Category Archives: Blog

A Better Way to Promote Your Insurance Blog Post on Facebook

If you’re already blogging on your insurance website and promoting each blog on your agency’s Facebook page, you’re already ahead of thousands of other agencies out there when it comes to improving your online presence. But, did you know there … Continue reading

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B2B Marketing – “Traditional vs. Today: Determining Your Market Strategy”

Do you know the value of a traditional vs. online marketing strategy? Astonish CEO and Founder Adam DeGraide does. He shares some tips for determining the best marketing mix in this article published on B2BMarketing.net. Find out how to advertise … Continue reading

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Web Analytics Part 2: Segmenting Your Insurance Website Visitors

By Dan Hackenson, Sr. Digital Marketing Analyst, Astonish Knowing the high-level metrics within your Analytics is a great place to start in understanding and analyzing your insurance agency website. As I mentioned in the first post of this “Web Analytics: … Continue reading

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If you can’t find the who, then it’s got to be you!

Astonish Founder and CEO Adam DeGraide explains how important it is for insurance agency owners to take a long, hard look at their agency and identify where there may be gaps in expertise that is desperately needed to move their … Continue reading

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9 Activities That Could Hurt Your Insurance Agency’s Social Media Efforts

By Alicia Collins, Social Media Manager, Astonish At Astonish, we help hundreds of insurance agencies optimize and run their social media efforts effectively. Here are nine activities we’ve witnessed that can hurt your strategy by producing less valuable results: 1. … Continue reading

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Get LinkedIn

By Jonathan Monterecy, VP of Training, Astonish If you are a salesperson, there’s never been a better time than NOW to leverage simple, free tools like Facebook, Twitter and LinkedIn to generate new opportunities. Of these tools, LinkedIn has become … Continue reading

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Astonish Has the Solutions for Independent Insurance Agencies

By Adam DeGraide, CEO & Founder, Astonish In a recent article titled, An Open Letter to Independent Insurance and Benefits Agencies, the roadblocks and hurdles that independent agencies all over the nation face are brought to full attention. For ALL … Continue reading

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Rough Notes – “Make it Personal”

Your competitors are nurturing their leads. Are you? Find out how you can with advice from Astonish President and Co-Founder Tim Sawyer. This article is all about successful email marketing tactics he’s seen work for local insurance agencies across the … Continue reading

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Find Out How to Write Effective Twitter Headlines

SEO Content Specialist, Bianca Scartabello, goes into the details of how to write great Twitter headlines for your agency in a two-part series on Insurance Marketing HQ. Learn how to: Keep headlines short, yet powerful. Share useful, urgent, or exclusive … Continue reading

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Search Engine Marketing: Mother’s Day Search Results Demonstrate Ad Copy Best Practices

By David Osowa, Director of SEM, Astonish Did you forget to buy your Mother’s Day gifts until the last possible minute this year? The world’s largest online flower delivery companies are betting (and hoping) that you did. Internet floral retailers … Continue reading

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